Social media is a very important weapon in your marketing plan.
It’s where many of your potential customers are going to notice and engage with you. However, most companies appear distant and disconnected with their potential customers – your social media presence can change this.
If you don’t have the bandwidth to handle social media accounts why not outsource it to a VA?
They’ll oversee these specific tasks:
Creating content to share on your social media accounts (Facebook, Twitter, Instagram, etc.)
Scheduling posts
Engaging with your followers
Analyzing statistics and reports
It’s important to have someone experienced here as managing a company’s social media presence is complex. Your social media accounts need to be able to connect with people while staying relevant.
That’s why a lot of businesses turn to virtual professionals to handle macro level social media tasks.
They can keep track of what’s going viral, monitor interactions and analyze statistics to see what converts best.
Content Creation
Content writing has propelled itself to the top of the digital marketing ladder in recent years.
There’s a reason why large corporations put out blog posts often. It helps boost their search engine optimization and drive traffic to their website.
Having someone oversee this process can be a great digital marketing decision on your part.
If you have a blog that puts out new blog posts on a regular basis, you will:
Have more people finding it on search engines
Have more of them clicking on it and visiting your website
Have more conversions as a result
The problem is, content creation isn’t easy. In addition to writing, there are a bunch of specific tasks like research, finding and editing images, uploading articles to your blog and so on.
That’s why it’s a good idea to outsource your blog posts to a virtual assistant. You can either outsource the ancillary tasks like images or uploads or the entire process.
For example, an increasing number of agents and brokers are using virtual assistants for their real estate marketing activities – including content creation, organizing open houses, social media and so on.
Outsourcing it to only one person ensures that each piece of content has a personal touch and doesn’t dip in quality.
